VEON
Branded Interiors + Signage
Spatial brand application and signage system for the world's 7th largest telco company, VimpelCom, as part of their global rebranding to VEON. The company's ambition is to transform from a telco giant to a global tech business through their newly launched internet platform VEON. Building on the new brand designed by Moving Brands, the spatial applications embrace the unapologetically bold presence of the yellow V. The environmental designs create a predominantly white world, using light and reflections to provide glimpses of the VEON yellow. Bold, seamless structures appear to cut through walls and buildings, creating moments of surprise and brand expression. The project included development of look and feel guidelines for corporate events and interior brand application for VEON offices globally, as well as a comprehensive signage system.
Project with Moving Brands
Client: VimpelCom
VEON
品牌内部+标志
空间品牌应用和标识系统的世界第七大电信公司,VimpelCom,作为他们的全球品牌重塑VEON。该公司的目标是通过新推出的互联网平台VEON,从电信巨头转型为全球科技企业。基于移动品牌设计的新品牌,空间应用拥抱了黄色v的大胆存在,环境设计创造了一个以白色为主的世界,利用光线和反射提供了VEON yellow的一瞥。大胆、无缝的建筑似乎穿透了墙壁和建筑,创造了惊喜和品牌表达的时刻。该项目包括为全球VEON办公室的企业活动和室内品牌应用开发外观指南,以及一个全面的标识系统。
与移动品牌项目
客户:VimpelCom